Freshest possible signal.
The homeowner just closed and hasn't set up most services yet — best for inbound-style first-mover plays.
Recent cross-state move-ins — closed on a home in the last 30–90 days, prior address in a different state. The cleanest high-intent pool in home services.
Out-of-state move-ins are the cleanest high-intent pool in home services. They closed on a new home in the last 30–90 days, the previous state's contracts don't follow them, and they're actively setting up every service from scratch.
We join recent ownership transfers to the prior owner address — when the prior state differs from the new state, the record qualifies. Stable national coverage, refreshed weekly as new deeds clear.
The homeowner just closed and hasn't set up most services yet — best for inbound-style first-mover plays.
Move-in fatigue is settling but most major services are still being shopped — best for general outbound campaigns.
Best for premium solar, energy storage, and high-AOV roofing offers.